http://blog.searchanyway.com/2007/05/viral_video_nitty_gritty.html
http://www.youtube.com/watch?v=w-fkVvNxV9Y
http://www.youtube.com/watch?v=yxyJSfdsGCI
http://www.youtube.com/watch?v=8wAbG2-vpCI
http://www.youtube.com/watch?v=IzcKmn5gB78
http://www.youtube.com/watch?v=DpS4-dJJfvg
http://www.youtube.com/watch?v=a6Cl_qFMZK0
All the video commercials (except the first one)have a real visual slickness to them whereas the print ads do look pretty gritty - as in low quality, out of focus, amateur. Some of them are also formatted as personal ads so that ads another layer of "factualness" to them. Here's a few more of the particularly amateur looking ads:
1 comment:
SOSC.200 Visual Culture, Methods + Analysis
We Like to Watch:
Panopticism, Surveillance, and Scopophilia
“Eden by Wire” by Thomas J. Campanella
Group Members: Ali Christensen
Jennifer Konanz
Alex Moon
Koren Scott
REFERENCE: Numerous YouTube submissions of people in the act of committing/attempting various degrees of criminal activity i.e. burglary,
B'n E, armed robbery.
QUESTION #1: “The vicious cycle of blasé that the medium itself nurtures”. Does this make our society more willing to commit media for public consumption?
What is the purpose of posting videos showing acts of aggression and/or violence, who is the audience, and what is the message?
EXPANDED QUESTION: What then becomes the purpose of posting ANY type of ‘home’ shot video in a public venue?
REFERENCE: Aesthetic criticisms: If something is highly produced (glossy, high production cost/value) is the 'reality' striped from it? Transversely is 'grittiness' considered to be 'truth'?
QUESTION #2: What does the visual quality suggest to viewers about the truth?
How has the popularity of web videos with their gritty, poor quality aesthetic affected other popular media: film (Hollywood / independent), TV shows and ads, music videos, art videos, etc.)
EXPANDED QUESTION: Do you agree that ‘analog nostalgia’ is a brave attempt to recreate immediate experience in an age when most experience is rendered as information? Or is it only a product of information exchange to ease streaming over the Internet. How will reduced media longevity impact to our generation’s archival legacy? Is it important?
REFERENCE: Web cameras, tools providing an outlet or substitutions for 'real' life experiences?
QUESTION #3: In what situations are web cameras a sufficient substitution for a real—full sensory—experience? Are there levels of substitution that are acceptable?
EXPANDED QUESTION: What constitutes a REAL experience and do web cameras help us get closer to this reality or do they distance us from it? As pre-recorded and ‘live’ videos become more prolific and easily accessible, do those that participate in their consumption—as a means to fill their lives—become more separated socially and physically?
REFERENCE: The aperture of a surveillance camera is not broad enough to show 360o in all directions—it is not omnipotent,—therefore only part of event is shown.
QUESTION #4: What is the importance of seeing behind the camera? Will it complete the story or only provide more questions? A single point-of-view may obscure ‘evidence,’ therefore can it act as help or hindrance.
EXPANDED QUESTION: Who should be charged with regulating, mining, and deciphering the data?
REFERENCE: Web cameras are believed to be “verisimilitude or truthfulness in representation,” as Campanella states, they are perceived to be “authoritative”.
QUESTION #5: Are ‘real-time’ web camera events in real-time, or because of the very nature of processing video from camera to computer allowed for deceptive manipulation / pixilation? Is it then a form of censorship or misrepresentation?
EXPANDED QUESTION: Should web camera data be regulated by associations like the National Security Agency (NSA) (USA) or the Public Health Agency of Canada? What is the benefit or harm of such regulatory bodies getting involved?
Food for thought.
We ‘Like’ To Watch?
REFERENCE: Web cameras increasing the business of pornography.
QUESTION: You can see the banner ads on Hotmail—one of the most ubiquitous email servers—at what point do the corporations that hold the key to our communication devices force pornography upon people who are simply login into their email? Will the increase of pornography on the Internet make all Internet users at some point, addicted subconsciously to it?
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